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22-10-2015, 14:36

LogoLounge Symbolism in Nature

Category: Tutorials

LogoLounge Symbolism in Nature
LogoLounge: Symbolism in Nature
Duration: 1hr 39m | Video: h264, yuv420p, 1280x720 30fps | Audio: aac, 44100 Hz, 2 ch | 572 MB
Genre: eLearning | Language: English



No other topic has driven corporate identity more quickly than sustainability. When it comes to logo design, whether businesses are tied directly to the environment or not, references to nature abound. In fact, the most-searched terms, year in and year out, on Bill Gardner's popular LogoLounge site are terms like "tree," "water," "earth," and "nature."

In this course, Bill tackles the hidden symbolism behind how we depict our planet, from what's in the sky to what grows in the ground, and teaches you how to use these symbols to give your logo designs more impact. These valuable insights will have you looking at nature in ways you never considered before, and help you better explain the natural elements in your logo designs to your clients.

Topics include:
Understanding how globes "read" in designHow to use waterThe meaning of sun, moon, and starsWhat trees tell usWeaving a deeper message with plantsStorytelling with flowers
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