Essentials of Marketing Research by Jr., Joseph F. Hair
English | 1 Oct. 2012 | ISBN: 0078028817 | 432 Pages | AZW4/PDF (True) | 19.47 MB
Essentials of Marketing Research concisely delivers an up-to-date review of a broad variety of marketing research topics. It takes an application-oriented approach, providing students with the tools and skills necessary to solve business problems and exploit business opportunities.
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