Lynda - Up and Running with LinkedIn Lead Accelerator
77 mins | MP4 | Video: h264, yuv420p, 1280x720 | Audio: aac, 48000 Hz, 2 channels | 195 Mb
Genre: eLearning | Language: English
Lead Accelerator helps you extend your marketing reach on LinkedIn. By tracking your campaigns within the Lead Accelerator nurture streams, you can serve the most relevant ads to exactly the right audiences-generating more leads, more quickly. This course with marketing expert Brad Batesole will show you how to set up Lead Accelerator Insight Tags, review analytics about your audience, and start creating nurture streams to grow those connections. He'll also cover budgeting, and help you learn how to measure and optimize the performance of your Lead Accelerator campaigns.