"Build an author platform, connect with your readers, establish an online presence and ultimately sell more books Learn how to create an original, professional-looking, mobile responsive author website, where you can engage with your readers and turn them into fans"
One of the biggest hurdles that a new author faces at the beginning of their self-publishing career is that of anonymity.
Fortunately, there are a number of strategies available to self-published authors to overcome this, such as Perma-free Books, Lead Magnets, Front and Back Matter Promotions, Search Engine Optimisation, Video Marketing and Guest Post Commenting, each of which can be very effective.
Central to all of these promotional strategies is an online presence and in particular an author website.
If you have yet to start building your writer platform, then now is the time to do so, beginning with the creation of a great looking author website.
A step-by-step guide to creating a professional website that you will be proud of
In this course, you will get an over-the-shoulder view as I build an author website for one of my niches, step-by-step.
In this way you will learn:
How to brand your website, create a gravatar, choose a domain name, a hosting package and how to propagate your domain name to your hosting package
How to install WordPress, configure the basic settings, install a premium theme, install a premium skin and customise your website to make it look totally original
How to choose the correct plugins for your website, add engaging content and of course your library of books.
The building of an author website really is a MUST for every self-published author. And this course will walk you through it every step of the way.
What are the requirements?
An understanding that creating an author website involves a certain amount of financial investment
The purchase of a domain name is a requirement if you want to create your author website
The purchase of a hosting package is a requirement if you want to create your author website
The purchase of premium themes and skins (such as Thesis and Effectus) is not a requirement, but is highly recommended
What am I going to get from this course?
Over 24 lectures and 1.5 hours of content!
Learn how to create an online presence for your author brand
Learn how to choose a domain name, set up hosting and install and configure WordPress
Learn how to create an original, professional looking, mobile responsive website
Learn how to add engaging content to your website
What is the target audience?
Self-published authors looking to increase their online presence
Self-published authors looking to promote their books
Self-published authors looking to connect with their readers
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